This book was developed to help entrepreneurs see what financial information is needed in order to raise money from potential investors. It reviews the various business plan documents, financial statements and best practice methods used in creating solid business cash flow projections. The knowledge outlined in this book is based on a CFO’s vast experience in raising millions of dollars and from making over 100 venture capital presentations world-wide. The book is a complement to the author’s workshops, seminars and college lectures where thousands have learned what is needed to satisfy the stringent demands and in depth questioning from top-tier VCs and Angel investors. Summary Contents:



• Basics of Financial Planning

• Preparing for the Fund Raising Process

• What Level of Detail is Needed for Investors and When

• What Documents to Prepare for Investors

• Accounting “Nuts and Bolts” – Accrual Example

• Methods and Techniques – Top Down/Bottom Up

• Key Business Plan Financial Statements

• Summary Suggestions

• Errors Made by Entrepreneurs

• Understanding Pre and Post Money Valuation

• Detailed Financial Statement Examples

• The Key 25 Business Plan Financial Ratios

• Glossary of Over 250 Financial Terms for Startups

• Over 30 Diagrams, Charts, Exhibits and Tables